The MSIManufacturer parameter specifies the manufacturer or packaging company of the MSI database and displays the value in the Windows Add or Remove Programs dialog box.
ThinApp sets the initial value of the MSIManufacturer parameter to the name of the company that your copy of Windows is registered to.
The parameter is applied only when the MSIFilename parameter requests the generation of a Windows Installer database.
Modifying MSIManufacturer Parameter
You can modify the MSIManufacturer parameter to display the name of a specific department. For example, users can see a department name in the Windows Add or Remove Programs dialog box and contact the help desk for that department.
[BuildOptions] MSIFilename=<my_msi>.msi MSIManufacturer=<department_or_company_name>