You can override the default MSI installation directory.
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MSI files on a physical system
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When ThinApp installs MSI files on a physical system, the default MSI installation directory is %ProgramFilesDir%\<inventory_name> (VMware ThinApp). For example, if you install a Firefox package, the package resides in %ProgramFilesDir%\Mozilla Firefox (VMware ThinApp).
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MSI package for individual users
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When ThinApp installs the MSI package for individual users, the default MSI installation directory is %AppData%\<inventory_name> (VMware ThinApp).
You can override the default installation directory by using an INSTALLDIR property in the msiexec command.
Procedure
From the command line, type the msiexec /i <database>.msi
INSTALLDIR=C:\<my_directory>\<my_package> command.